A Rare Opportunity
"What if your competition was irrelevant? What if you could find uncontested market space and grow your business more than you ever imagined possible?"
Picasso Fish is a proud sponsor of the fast approaching Blue Ocean Strategy Workshop that is coming to Canada for the first time. This workshop is based on the innovative book Blue Ocean Strategy. The book focuses on strategic business management and explores the powerful concepts of new thinking. During this workshop you will:
- Realize new untapped markets ripe for growth and new directions for prosperity
- Take away proven perspectives to help you re-invent yourself or your business
- Directly assist in changing your community for the better
Many local companies have already found positive results and successfully implemented Blue Ocean Strategy.
Picasso Fish would like YOU, as our client, to gain benefit from this exclusive opportunity. We have two tickets to the Blue Ocean Strategy workshop and we would love to give one to you. The innovative workshop takes place this Friday, April 25th from 9:00am to 5:30pm. If you are able to attend please contact us ASAP at 519-426-8981. We will provide one ticket to each of the first two of our clients to respond to this invitation.
Learn more about Blue Ocean Strategy or purchase tickets now.
What's Next?
After attending the Blue Ocean Strategy workshop, what's next? Now it’s time to complete some market research and start promoting your product or service to the right audience! Picasso Fish now offers Marketing Services. We have recently hired a marketing professional who is available to help you with all of your marketing and business development requirements, from building your brand image and market positioning strategy to developing advertising strategies and implementing them to get results. For more information on what we can do to help promote your business call Christine at 519-426-8981 extension 801.
We also offer Advertising Services because the development of a strong market presence is important to promote your product or service. We can create website and media projects with innovative ideas that entertain, inform and increase your existing and potential client base. Here are just a few of the things we can do for your business:
- Develop your advertising campaign
- Create a basic website or custom e-commerce site
- Market your website through search engine optimization and online marketing
- Design and write content for newspaper and magazine ads
- Write entertaining and effective radio ads
- Design billboards, direct mail, signs, vehicle wraps, labels, etc.
Remember, Picasso Fish still offers software, web development, graphic design, and print services.
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How Can I Get MY Event on Active101?
Blue Ocean Strategy Workshop has used Active101 to promote and sell tickets to their event. You can too. Active101 is the place to go to find activities, events, sports or packages that promote an active lifestyle. Active101 can:
- Publicize events, activities, products or services free of charge
- Sell products and tickets online without the added expense of applying for and maintaining an e-commerce merchant account
- Complete on-line registration for sports or athletic clubs
- Online event promotion, ticket sales and credit card payment (manage the sales with minimal cost)
- Drive additional traffic to your organization's website and encourage business
Let Active101 work for you, contact us.
10 Marketing Tips to Consider:
1. "Free" — It gets attention, but doesn't have to be free product giveaway — people love free information.
2. Newsletter — Start your own e-newsletter. It's easy to stay in touch with your clients!
3. Write articles — Again, people love free information and you'll love the exposure you get for your business.
4. Pay-Per-Click Programs — Advertise on search engines for specific keywords.
5. Banner advertising — depending on your type of business, this could be an effective internet advertising method.
6. Press Releases — Write a quality press release with interesting information and tell the world!
7. Networking — create a network of like-minded people to help promote one another, and provide recommendations.
8. Search Engine Optimization — There are a variety of ways you can optimize your website to get on the first page of Google for your specific keywords.
9. Get links — The more incoming links you have to your website the more exposure you will have and the move visitors you will gain.
10. Offline Promotions — Advertise in newspapers, magazines, radio or television, but make sure your message is consistent by developing a great campaign.
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