Communicating through Email is one of your primary means of communication.
There are times when “free” ends up costing you.
The Canadian Government will be introducing a Comprehensive Anti-Spam Legislation (CASL) next week that will likely affect your business.
If you currently send emails, text messages, and/or other commercial electronic messages as part of your marketing business activities, you may now be fined up to $200 per message sent.
That is correct... per message sent!
Did you know that a successful business sees 80% of its profits come from 20% of already existing customers?
Many businesses are so caught up on acquiring new business, that they neglect their current, loyal customers/clients. Not to mention that the cost of attracting new customers/clients can be significantly higher that the cost of keeping current ones happy. So how can you keep your existing customers coming back?